Press & Media
TribeTokes in the press.
A woman-owned hemp wellness brand making real cannabis education accessible since 2017. Featured in the publications women actually read.
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Est. 2017
Woman-Owned, NYC

What they’re saying
The reviews are in.
Three lines from three outlets that say it better than we could.
Rankings & Recognition
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Inc. Female Founders 250
Inc. · 2024
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VICE Editor’s Choice Award
Premium THCa Flower · 2026
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15 Best CBD Vape Pens, Ranked #6
Allure · 2021
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Best THCA Flower on the Market
Breaking The Lines · 2025
In the news
Every feature, every year.
From 2018 to today. Filter by category or scroll the full archive.
Available for interviews
Meet the founders.
Two women, one mission. Both available for press, podcasts, and panels.

Degelis Pilla
Co-Founder & CEO
Named to Inc.’s 2024 Female Founders 250 list for offering free and affordable CBD to patients and veterans. Degelis founded TribeTokes in 2017 and has built it to a seven-figure DTC brand with no outside funding. She has been featured in Rolling Stone, Forbes, Allure, Marie Claire, Vice, The Daily Beast, and Authority Magazine, and has spoken at the Cannabis World Congress & Business Expo on the future of CBD. (Previously published as Degelis Tufts.)
We want to be forward-thinking, educate people, and show that this is what brands should be doing.
Degelis Pilla in Rolling Stone
Available to speak on

Kymberly Byrnes
Co-Founder
Kym co-founded TribeTokes in 2017 and leads brand and customer experience. She has been featured in Forbes, Authority Magazine’s Women In Wellness series, and Downtown Magazine NYC, and was the lead voice on TRIBEAUTY’s debut at Saks Fifth Avenue’s NYC flagship.
We’re not just throwing any old CBD into a serum or mask. We’re formulating all-natural ingredients that work in harmony to create radiant complexions.
Kymberly Byrnes in Forbes
Available to speak on
For journalists
Story angles, ready to go.
If you’re working on any of the below, we have data, founder access, and a Medical Advisor on call.
01
Built to seven figures, women-funded.
Two women co-founded TribeTokes in 2017 and grew it to a multi-seven-figure DTC brand with no outside investors. We can speak to bootstrap economics, what’s changed for women in cannabis, and what hasn’t.
Source: Degelis Pilla, Co-Founder & CEO · Recent press: Downtown Magazine NYC, Authority Magazine
02
The Ambien alternative and the sober-curious wave.
Daily Beast called TribeTokes’ CBN sleep gummies “winning over people who previously took Ambien.” We can talk about what’s actually driving the shift from prescription sleep aids and alcohol to legal hemp products.
Source: Dr. Lynn Parodneck, Medical Advisor · Recent press: The Daily Beast (March 2026)
03
Hemp wellness for people without dispensary access.
Most U.S. consumers don’t live in an adult-use state or near a regulated dispensary. Federally legal hemp products are how those people actually access cannabis-based wellness. We can speak to who that customer is, what they’re using TribeTokes for, and the gap hemp fills in markets the rec industry doesn’t reach.
Source: Degelis Pilla, Co-Founder & CEO · Customer base spans both rec and non-rec markets across the U.S.
04
The clean cannabis movement and vape transparency.
Rolling Stone profiled TribeTokes during the 2019 vape crisis as one of the brands that flagged bootleg risk early and put QR codes on packaging for COA verification. We can speak to what real third-party testing looks like, why it’s still rare, and what consumers should ask for.
Source: Degelis Pilla, Co-Founder & CEO · Recent press: Rolling Stone, Cannabis Now
05
VICE Editor’s Choice and Best THCA Flower on the Market.
In April 2026, Vice gave TribeTokes its Editor’s Choice Award for THCa flower. Breaking The Lines called the same line “the best THCA flower on the market.” We can talk about what separates premium THCa flower from the rest of the field.
Source: Degelis Pilla · Recent press: Vice (April 2026), Breaking The Lines (June 2025)
06
Underserved communities: free CBD for patients and veterans.
Inc. honored Degelis Pilla on its 2024 Female Founders 250 list “for putting underserved communities first by offering free and affordable CBD products to patients and veterans.” We can speak to how the program works, what we’ve learned about access, and what’s still broken in cannabis for the people who need it most.
Source: Degelis Pilla, Co-Founder & CEO · Recent press: Inc. Female Founders 250 (2024)
Get in touch
Press inquiries.
Fast turnaround on quotes, samples, and interview requests. We typically respond within 24 hours on weekdays.
